Taylor Background:
Manufacturer and Distributor faced with large competitor dominating the industry
Product:
Scientific Supplies, Equipment, Chemicals and Solutions
Gallery:
Target audience:
Research Scientist in commercial, government or high-educational laboratories. Purchasing agents for scientific laboratories.
Challenge:
- Website ecommerce Redesign
- Lack of Marketing Automation
- Needs to compete against large competitor who dominates the industry
- Low Website conversion ratio
- High e-cart abandonment rate
- Improve Website Navigation
- Improve User Experience
- Enhance Company & Product image
Solution:
- Redesigned e-commerce Website
- Marketing Research
- eMail Marketing & Promotional Series
- Social Media
- Corporate Capabilities Brochure for Trade Show distribution
- Loyalty Program
- Website Conversion Optimization
- Video Marketing
- Live Chat on Website
Results:
- Increased Website Traffic
- Improved Website Conversion Ratio
- Decreased Website Abandonment Ratio
- Increased Sales by 30%
Project included:
- Marketing Research & Analysis
- Competitive Analysis
- Marketing Strategy
- Website Redesign
- Loyalty Program
- Google Adwords
- Video Development
- Search Engine Optimization (SEO)
- Banner ad development
- Website Analytics
- Landing Page Optimization
- Website Conversion Optimization
What Results Are You Getting?
See why you are not getting the results you need.
