Increase Communications and User Experience for Non-profit
Background:
One of the largest and most active Chamber of Commerce organization in Missouri
Target audience:
Business owners, top level managers, sales people, community leaders.
Challenge:
- Website Redesign
- Lack of Marketing Automation
- Database search needed for online directory
- Staff members needed to easily change Website text, graphics, add new events, update directory
- Website design should have a "wow" factor and reflect the beautiful city of Chesterfield
- Improve Website Navigation
- Improve User Experience
- Improve communication between members and staff
Solutions:
- Redesigned Website
- All-in-one system with content management, event registration, email marketing, customer relationship management, online payments, members only section, online search, directory search
- Ad that rotated when page was refreshed
- Call to action banners to increase program and service awareness
- eMail Marketing with Drip Marketing
- Searchable Members Directory
- BLOG with member interaction
Results:
- Increased Website Traffic
- Improved Website Conversion Ratio
- Improved User Experience Website experienced 150% increase in member interaction
- Revenue Stream from online ads and page sponsorship
Project included:
- Marketing Research & Analysis
- Competitive Analysis
- Marketing Strategy
- Website Redesign
- Members Only Secure Pages
- Secure registration
- In-site search
- Search Engine Optimization (SEO)
- Banner ad development
- Website Analytics
- Landing Page Optimization
- Website Conversion Optimization
With over 20 years of experience, ePlus Marketing consistently utilizes comprehensive analytical skills and creative resources to provide high value marketing exposure for their business partners. Their in-depth knowledge of internet marketing, sales lead generation, e-commerce, brand strategy and SEO coupled with their positive attitude and win-win approach to business produce outstanding results for their clients.
ePlus Marketing agency can partner to best accomplish business growth goals. They consistently help clients increase revenue and profits while reducing costs. ePlus Marketing truly provides an outstanding internet platform that produces measurable results at a very fair price. They work for companies worldwide, and not just in St. Louis, MO.
We could not have done this without all your time, dedication, work, professionalism, and overall support. To top it off, you've simply been fun to work with and are very generous and caring people. The end product is very good. Everyone who has seen
the site has been very, very excited.
ePlus Marketing has been great to work with, and we highly recommend them. They've overdelivered with everything, and every idea they bring us has increased our business tremendously. Our overall sales increased each year. What they have done for our Prom dress sales is unbelievable! We don't have to worry or even think about what to do for marketing - it's all taken care of with ePlus Marketing.